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At SurveyMonkey, we help individuals, communities and businesses communicate, collaborate and make informed decisions with our online survey solutions. We are building a team of highly-talented, passionate people to deliver innovative, easy-to-use solutions and provide excellent support to our customers.

Join us as we execute on our mission to enable thousands of people to participate in creative endeavors, garner essential insights into business and personal affairs, and make better plans and decisions in a fast-moving world.

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Product Marketing Manager

Marketing

San Mateo

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About SurveyMonkey

Founded in 1999, SurveyMonkey changed the way people gather feedback by making it easy for anyone to create their own online surveys. Today, SurveyMonkey’s mission is to power curious individuals and organizations to measure, benchmark and act on the opinions that drive success. Our People Powered Data platform enables conversations at scale to deliver impactful customer, employee and market insights. The company’s 700+ employees are dedicated to fueling the curiosity of over 16 million active users globally. For more information about SurveyMonkey, please visit surveymonkey.com.

 

CX

The key to building customer loyalty is listening and responding to feedback. SurveyMonkey CX takes customer experience management to the next level with a solution built around the Net Promoter System® that’s designed to collect, understand, and act on customer feedback. Translate insights into action so you know exactly what will move the needle.

 

The Role

We’re looking for a highly motivated, experienced Product Marketing Manager to drive the growth of SurveyMonkey CX to help organizations around the world manage their customer experience and delight customers.

This Product Marketing Manager role requires an understanding of all aspects of product marketing and marketing channels. Your core responsibilities include driving growth of our SurveyMonkey CX product by driving the product strategy and execution. You will also craft the messaging and positioning for the product to differentiate it in the market. You should have experience in growth-focused product marketing for Enterprise SaaS solutions, plus an exceptional track record of developing and launching products through close collaboration with Product, Demand Generation, Online Marketing, Email Marketing, Marketing Communications, Sales, Customer Success, and Strategy.

 

Responsibilities

  • Grow the SurveyMonkey CX business in English speaking countries through a sales assisted motion.
  • Develop and execute go-to-market strategy including positioning, messaging, pricing, marketing plans, sales enablement plans, and rollout sequencing
  • Develop and execute marketing optimization strategies with a goal of driving acquisition, lifting conversion rates, increasing engagement, and growing revenue
  • Be the customer advocate that always has the pulse on the mind of your customer and institutionalizes that knowledge in the organization
  • Drive competitive analysis for the customer experience market
  • Partner with the content team in the creation of product content (e.g. customer case studies, product videos, website copy, blog posts, collateral, etc.)

 

Requirements

  • 4+ years in internet technology and Enterprise SaaS Product Marketing
  • Deep understanding of B2B sales
  • Exceptional communication skills
  • Strong analytical and problem-solving skills
  • Strong independent project management skills: ability to prioritize high impact activities and keep complicated projects moving forward
  • Track record of successfully influencing and collaborating with cross-functional teams
  • Strong understanding of the different marketing channels in digital marketing

 

At SurveyMonkey, we offer competitive salaries, medical/dental benefits, PTO, 401k, paid holidays and parental leave, and equity compensation.

 

SurveyMonkey is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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